Willunga crowned Australia’s leading regional Food and Wine destination

Image courtesy: Luke Andersen

Willunga has been recognised as Australia’s top regional food and wine destination in a national travel ranking, strengthening the profile of the Fleurieu Peninsula and McLaren Vale region


Willunga and the broader Fleurieu Peninsula have received a major tourism and lifestyle endorsement after being recognised as Australia’s leading regional food and wine destination in a national travel ranking.

The recognition highlights the growing national profile of the McLaren Vale and Fleurieu region, which continues to build momentum around premium wine tourism, hospitality, local produce and destination experiences.

The ranking reflects increasing national attention on South Australia’s regional visitor economy, particularly as travellers continue shifting toward experience-based tourism and premium regional destinations.

Willunga’s success also reinforces the strategic value of South Australia’s food-and-wine identity as part of the state’s broader tourism positioning.

The region has increasingly combined wineries, restaurants, boutique accommodation, local markets and lifestyle tourism into a connected visitor economy ecosystem.

Image courtesy: No Swan So Fine

Resilience Lens:

This is a Regional Economic Resilience and Tourism Resilience story. Regional resilience improves when communities diversify across tourism, hospitality, agriculture and lifestyle industries rather than relying on single-sector economic activity.


Sources:


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